The Fresh Market is opening a new store on Huguenot Road. On Wednesday 3/25, the specialty grocer invites you to celebrate the Grand Opening of its second Richmond-area location.

What makes this bargain news? Opening day activities include a complimentary outdoor BBQ; a free sample bag of coffee to the first 1,000 customers; and food sampling stations and chef demonstrations from 11am to 7pm where local chefs will be preparing Blackened Steak with Cabernet Blue Cheese Sauce, Crab Cakes and Smithfield Baby Back Ribs.

Mmmm. I should not be writing this post before breakfast.

Doors open at 9am. Chef demonstrations will continue throughout the week until Saturday from 11am to 7pm each day.

1200 Huguenot Road
Midlothian, VA 23113

The Fresh Market was founded with one simple goal in mind: to bring friends, family and neighbors high-quality products in a warm and friendly, old-world European atmosphere with superior customer service. With a focus on freshness and quality perishables, The Fresh Market is a true neighborhood market that has built its reputation as an extraordinary food destination store. The specialty grocer currently operates 85 stores in the Southeast and Midwest, with plans for continued expansion into the Mid-Atlantic area.

Seems like a step in the right direction for the “Bring natural foods south of the James” movement?